Strategy

SEO on Social Media: Combined forces for your digital marketing strategy 

Who would have thought back in 1997, when the first social network SixDegrees went online, that one day those social media platforms would be used as search engines in order to gather information and find new products, shops or places to go? Especially Gen Z uses social media channels like Instagram or TikTok to do

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7 Things running an ultramarathon and running a business have in common

Introduction: Recently, I had the exhilarating experience of participating in the Transgrancanaria, part of World Trail Majors, a grueling ultramarathon of 126 kilometers with a staggering 6,800 meters of positive elevation gain. As I made my way through the rugged terrain from the north to the south of the island, I couldn’t help but draw

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What is Local SEO, How Does It Work and Why is Everybody Talking About it?

We are currently living in a society where customers are looking for the best products and services around them, and they want answers to their queries, fast. It is extremely important in our new digital era to know if your business is showing up when customers look for it online. Will they pick your business

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